Monday, October 3, 2005

Creativity Gone Too Far

Last week I received a forwarded email from a friend. The subject was "Baby Biscuits" - and I have no idea if it meant biscuits for babies, or biscuits that are babies - mind-boggling? Yes, definitely. These are the pictures that were attached to the email:

Alright, first of all, they don't look like biscuits - all too real to be biscuits! But if they are biscuits (regardless of whether made for babies or sick adults) the maker must be truly sick in the head, especially if he meant these biscuits to be consumed - like all biscuits are. I mean - look - they are all cute, adorable newborns, and we're supposed to eat them because they are in fact "biscuits"??? It's so suggestive of cannibalism - "well, I can't eat real babies, so why not eat biscuits made to look like real babies?" It's crazy! I have seen many creative products before - those that are truly beautiful:

and those that are very funny:

- but the "baby biscuits".... Well, I have to say the workmanship is simply marvellous - fancy anyone could make biscuits like those - but the idea of eating them is absolutely nauseating. I seriously hope that the email was a hoax, and there are no such "baby biscuits" sold in our world. (Imagine this: "Hmmm... shall I bite off the head first or the legs first?") Arghhh!

Qualitative Research question for the day: What is enough? When is a lot (of creativity) too much?

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